Build a Winery Brand Guests Remember

A great winery brand is more than a logo or beautiful packaging. It's the story guests tell after they leave your tasting room, the reason they join your wine club, and the emotional connection that turns first-time visitors into lifelong advocates.

Dunstan Creative specializes in winery brand strategy for family-owned wineries, luxury hospitality brands, and destination experiences throughout Napa Valley, Sonoma County, and throughout California.

Every engagement begins with understanding your history, values, competitive landscape, and long-term vision. From there, we develop a strategic roadmap that strengthens your brand while honoring the legacy you've spent years building.

Whether you're launching a new winery, refreshing an established brand, or preparing for the next generation of ownership, we help create a clear, memorable identity that stands apart in today's competitive wine industry.

“Aime has been an invaluable resource to Brannan Center whose skills and experience seem to have no end! Whether it’s masterfully planning an event or executing the details of a new program roll-out or developing a signature voice for the organization and infusing our marketing with warmth and sincerity, Aime is a versatile partner and a trusted sounding board.”

— Kyle Clausen, Brannan Center Executive Director
  • A glass of red wine, a wheel of cheese with a cheese knife, and a corkscrew on top of a restaurant bill or napkin on a dark table.
  • A digital graphic promoting Cakebread Cellars wine club. It features the company logo, illustrations of wine bottles, a bunch of grapes, a hand holding a smartphone, a computer with a virtual meeting, and various text inviting viewers to order, enjoy, and join wine events online.
  • A promotional flyer for the Brannan Center grand opening event in October 2025. The flyer features a photo of an outdoor gathering with people socializing on a patio, decorated with bunting flags. Below, there are smaller images of musical performances, including a violinist, a young girl playing a piano, and a woman singing with drums and a band in the background, and a woman in a floral dress smiling outdoors. The text highlights the event details and the center's community and arts focus.
  • A bottle of wine labeled 'Cakebread Cellars Chardonnay Napa Valley' surrounded by sliced butternut squash, orchids, green leaves, and other foliage on a wooden surface.
  • Wine label and tasting notes for 2010 HDV Chardonnay from Napa Valley, describing vintage, vineyard, winemaking, and tasting profile.
  • Celebrating 65 years of Saint Helena Little League in 2026. A group of young baseball players in uniforms and caps, celebrating with their coach during a game at a baseball field.
  • A promotional graphic for an event on March 25, 2023, featuring the words 'Save the Date' and 'Braincenter,' with a background of an outdoor gathering at a church with bunting decorations and people socializing.
  • Bottle of white wine, bottle of red wine, cheese platter, glass of white wine, glass of red wine, box with Fisher Vineyards logo, and a bowl of peaches on a wooden table, celebrating 50 years of Fisher Vineyards.
Four women enjoying a wine tasting in a vintage blue off-road vehicle in a vineyard with rolling hills in the background.
Two black wine bottles on a stone surface outdoors, with a blurred background of trees and a landscape, labeled "The Wager" and "Tamaras Vineyard," Cabernet Sauvignon 2021.

Brand Strategy Menu

Winery brand positioning

Brand messaging and storytelling

Website strategy and copywriting

Graphic design and creative direction

Lifestyle photography planning

Marketing campaign development

Guest experience alignment

SOCIAL MEDIA + DIGITAL MARKETING